Ready for the Emberfly Effect?
I'm Lindsay Bachman — founder, strategist, and professional igniter of big ideas. I design the strategies, build the systems, and craft the stories that turn the complex, the cluttered, and the "we don't know how to do this" into work that ignites revenue, flutters off the page, and leaves a little magic on everything it touches.
Some brands communicate.
The best ones IGNITE something.
Whether you're launching a product, scaling a partner program, preparing for a conference, or just trying to make your communications actually work — Emberfly delivers senior-level strategy and hands-on execution without the full-time overhead.
Faster. Sharper. AI-powered.
RFP responses, GTM buildouts, executive thought leadership, event strategy — the whole range, at the level your brand deserves.
The ember is there.
Let’s fan it TOGETHER.
Executive Brand & Comms
The right words at the right moment can change everything. Emberfly crafts the board updates, executive narratives, and thought leadership content that align teams, build credibility, and tell the story your stakeholders need to hear — especially when the stakes are high and the pressure is on.
Channel Partner Enablement
This is where the magic really flies. Emberfly builds and runs end-to-end channel partner programs for OEMs, distributors, and strategic partners — designing the toolkits, the messaging, and the experiences that make leads feel something and customers stay loyal. Win for the company. Win for the partner. Win for the customer.
Event Strategy & Execution
This is where strategy meets spectacle. Emberfly designs and runs events that don't just generate leads — they ignite them. From pre-show planning to on-site execution to post-event ROI, every touchpoint is built to make your brand flutter in the room long after everyone's gone home.
Product Marketing & GTM Strategy
Great products deserve launches that land. Emberfly builds the positioning, messaging, and go-to-market strategy that turns new offerings into market momentum — with the frameworks, competitive analysis, and sales enablement tools that drive adoption, revenue, and staying power.
What People Are Saying
"Lindsay has an exceptional ability to build replicable partner communications and B2B go-to-market tools that not only scale partnerships but also strengthen sales pipelines."
— VP of Partnerships, Pearl Certification
"From shaping our long-term GTM roadmap, to driving urgent customer communications, to coordinating cross-functional teams for major launches, Lindsay was a consistent all-star who delivered fast, meaningful impact with a true go-getter attitude."
— Sr. VP of Channel, PosiGen
"Lindsay is the definition of a master communicator and successful collaborator. I value her expertise and insight, and the quality of her work truly speaks for itself."
— Marketing Director, Air Conditioning Contractors of America (ACCA)